Moon Shots

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Jon Ingham
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M Lab "The Art of Engagement"
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Started this discussion. Last reply by Harvey Summers Nov 27, 2009.


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Profile Information

Twitter username
HR / management 2.0 consultant
Personal interests in moon shots / management 2.0 / inventing the future of management
I am currently writing a book on the management of people within organisations to accumulate social capital - which I think fits very closely with the moon shots themes. More details:

My bio

I am a consultant, researcher, writer and speaker focusing on strategic human capital management. I have worked in Engineering and IT but have focused on HR and change management for the last 20 years (including as an HR Director).

I am based in the UK but have a global focus to my role (particularly Europe - Middle East - Asia).

I help business leaders and HR departments raise the level of their ambition to have more impact in their businesses. This often involves developing innovative, value creating people and team management strategies, sometimes focused on the development of human and / or social capital (see my book / blog for more details on this).

I also design and implement strategic people / team management programmes, for example in talent management and organisation development. And I help increase value in individual HR processes and technologies eg performance management, use of social media etc.

I also help HR teams develop their own strategic capabilities.

You can read more about my work at
My telephone number is +44 1344 420 512.
And you can email me at jon [dot] ingham [at] social [dash] advantage [dot] com.

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Jon Ingham's Blog

Change in host

After one year hosting the Moon Shots ning, I've taken the decision to pass on its running to its third host, who will be David Hawthorne.

Most community members will already know David through his blog posts A Hole in the Ocean in this community. I'm therefore delighted that he has been able to take over the hosting.

I'm sure… Continue

Posted on August 2, 2010 at 16:49 — 1 Comment

Gaming and engagement

Community members may be interested in this blog post on new member, Byron Reeves' book on gaming in the workplace:

Posted on February 9, 2010 at 10:39

Developing the Community / Making an Impact

I was talking to David Hawthorne a couple of weeks ago about the Moon Shots community and we agreed it would be good to do two things:

- To strengthen the community side of the community. To find ways to help each other and work together, for example by noting what skills and ideas we have to share or might benefit from other network members providing. (I've added new Profile questions for members to provide some of this, but you could add more free text information on your Member… Continue

Posted on October 19, 2009 at 14:59 — 3 Comments

Netflix: MS 6 and 12

This presentation describing Netflix's freedom and responsibility culture has been reviewed on a number of blogs etc recently:

I agree with most of the points raised in these blogs, although I have some challenges which I make at Strategic-HCM and Social-Advantage.

However, I do think it… Continue

Posted on September 23, 2009 at 1:30

The first moon shot

I've just been watching 'the flight of Apollo 11' and I suppose given today's events 40 years ago (well, I suppose yesterday's events now), it might be worth commenting on this initial moon shot in this 'moon shots' community site.

One thing that comes over very clearly is the power of President John F. Kennedy's original SMART (specific, measurable, achievable, relevant, timebound) goal of sending a man to the moon by the end of the decade:

"I believe that this nation… Continue

Posted on July 21, 2009 at 0:21

Comment Wall (8 comments)

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At 15:17 on July 13, 2013, mr mordzifa frank said…
Good Day,

How is everything with you, I picked interest on you after going through your short profile and deemed it necessary to write you immediately.I have something very vital to disclose to you, but I found it difficult to express myself here, since it's a public site.Could you please get back to me on this email( ) for the full details,
Have a nice day

Thanks God bless.
Mr Mordzifa.
At 13:34 on March 24, 2010, David Hawthorne said…
I can't recall if I tried that sequence or not. I lost track of my various work-arounds after awhile. I'd paste. It would look good. Go to preview, and there would be all these odd line breaks and spacing problems. I'd go into the editor and straighten things up, and then go back to preview, only to find an alternate set of line breaks and spacing errors. I tried rich text, and plain text, moving from MS Word to the editor, and that didn't help. Somewhere in there, I think I must have tried HTML, but I had already crossed the threshold into chaos. So, with a deep breath and your calming advice, "Once more unto the breach..."
At 1:38 on March 24, 2010, David Hawthorne said…
Jon, I hate to bother you with this, but I don't know where else to go for an answer. Suddenly, I'm having trouble using the editor on Moon Shots to manage my posts. If I create them in word, off-site, and paste them into the editor as I used to do, they now publish with all sorts of unintended spaces, line breaks, and font changes. (I did recently switch to Mac but I am still running MS Word. What should I do. (Again, apologies, but help would be appreciated.)
At 23:01 on December 6, 2009, Mario Gastaldi said…
I think I will re-propose in a couple of days.
I have seen your submission.
It would be great to meet there, if not any earlier.
At 15:29 on October 1, 2009, David Hawthorne said…
Jon, Thanks. It will be a help, but I think the "complete" circuit of "view/read/comment" is necesarry for the "conversation" to ignite. To not do that is a little like a test drive in which you can turn the engine on, but you can't put the put car in gear.

Maybe, assume the author replies to the reader comment. Then, the reader wishes to respond in turn. It's not quite the same problem as preventing the exchange, in the first place. If such a cycle had completed, the "commentor --greeted by require to "sigh up to continue the conversation"-- has a number of options, "keep reading" (lurk,contiruting audience energy), "join" and stimulate the conversations as a "commentor" (connecting the conversation to additional perspectives, and possibly participating in other community activities) or become a blogger him/herself (creating another sub-net to which more people can attach.)
This, is better I think, then "just" throwing it totally open, to the casual browser. To thrive as a community, it needs to discriminate between the "inside" and "outside" of the group, a 'self-selecting' permeable membrane (sort of).

Still, even the "subscribe to comment" piece is better. So, thank you for considering this suggestion. I've been exploring M-S more deeply like what I'm seeing. Keep up the good work. If I can help, let me know. Cheers.
At 16:08 on September 30, 2009, David Hawthorne said…
Jon, Thanks for you hard work. Here's the problem: I find it very difficult to get people outside Moon Shots to participate. Usually, the 'carrot' is a one of my blog entries that I think will interest them, but then Moon Shots hits 'em over-the-head with a mandatory sign up before they can actually see the blog. Is there a way around this? Even if we treat M-S as a provider of Common Topical Spaces, it's unfriendly to require a sign up right off. We dealt with that by providing an "open access" access level in an invitation app that carried only sufficient privileges for the user to "read" and "comment" on the specific "blog" (event in our parlance, because it could be lots of things other than a "blog.") Any chance of that happening with M-S?
At 18:59 on August 4, 2009, Shereen Qutob-Cabral said…
Thanks for the welcome John! I'm really excited about joining and look forward to many interesting conversations.

I'll definitely update my profile and as for the Dubai heat - it sure is sizzling! Thank goodness for air conditioning!

At 18:32 on July 20, 2009, Ian Craig Taylor said…
Thank you for taking on the baton from Jack!

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